ENTREPRENEURSHIP QUIZ 4.0

1. 1. Brenda's Beauty Salon offers customers hair styling. This is an example of _________.

• physical product

• service

• tangible product

• manpower

2. The marketing mix which concerns on how much a customer pays for the goods or services being offered.

• place

• price

• product

• item

What does the overall marketing mix create?

• customer needs

• business objectives

• product

• a unique selling point for a product

When is a business most likely to adjust the marketing mix of a product?

• If costs change

• If customer needs change

• If management change

• If product change

Where are premium products most likely sold?

• In supermarkets

• In designer stores

• On market stalls

• On special stores

They are protected by consumer protection laws.

• Business and customers

• Just Customers

• Just businesses

• Just products

In order to create a brand image for a particular product, what does a business adjust to?

• price

• product

• the marketing mix

• manpower

This is the most important element of the marketing mix.

• price

• product

• manpower

• materials

This refers to the things that can be made for new products __________.

• method

• machine

• manpower

• human

This is an employee qualification except one.

• work experience

• educational background

• work attitude

• family connections