ASK Practice Exam-Principles of Marketing

ASK Practice Exam-Principles of Marketing

100 Qs

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ASK Practice Exam-Principles of Marketing

ASK Practice Exam-Principles of Marketing

Assessment

Quiz

others

Practice Problem

Hard

Created by

Stacy Morgan

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100 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Brea, Robert, and Lincoln are college friends who want to start a business. Brea has creative ability, Robert’s expertise is selling, and Lincoln’s expertise is management. However, each has limited capital. Their ideal type of business ownership is a

merger.
partnership.
franchise.
corporation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Channels of distribution benefit businesses by

lowering the prices of all industrial goods.
getting their products to consumers more efficiently.
raising their profits each year.
allowing them to avoid all channel tasks.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Walmart, Domino’s, and Avis Rent-a-Car are examples of

agents.
industrial distributors.
retailers.
wholesalers.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Building positive customer relations is one of the least expensive ways for a business to

manufacture goods.
offer employee bonuses.
compete with other businesses.
attract investors.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why should employees act as if customers are their employers?

Employees might work for the customers in the future.
Customers own the business.
Customers pay employees’ bonuses.
Employees would not have jobs if there were no customers

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a communication skill that employees need in order to provide quality service:

Ability to interact with customers
Desire to cooperate with coworkers
Talent to perform job functions
Training to understand operations

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Rosa Sanchez is a Latin-American businessperson who is meeting with a potential client, Mr. Devonshire, who is from London, England. When Rosa leaned in to shake Mr. Devonshire's hand, he backed away. This is an example of a cultural issue related to

personal space preferences.
language variances.
punctuality.
appearance.

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