
Domain 2 Lesson 2.1 Marketing Process
Authored by Stephen Lewis
Business
6th - 8th Grade
Used 1+ times

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25 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Marketing is the promoting of products and/or services, including market research and advertising.
True
False
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Digital marketing focuses on leveraging or maximizing the internet to market products.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which type of platforms are primarily used in digital marketing?
News forums
Social Media
E-commerce
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The process of improving search results and helping your website or page move up on the search results page is known as _________________.
Search Engine Optimizing
Search Engine Optimization
Search Optimization Engine
Search Engine Offering
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This type of advertising allow a company to only pay when somebody clicks on their ad link.
Digital Marketing
Pay-Per-Click (PPC)
Pay Per View
Search Engine Optimization
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The most dominant and common type of advertising is still which of the following?
Radio
Digital
Television
Newspaper
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Mail advertising involves sending email to customers.
True
False
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