CO4-MARKETING QUESTIONS

1.    Which is not part of the 4Ps of marketing?

• promotion

• place

• product

• payment

2.  It refers to the activities a company undertakes to promote the buying or selling of product or service.

• statement of accounts

• marketing

• promissory note

• plan

13. 3. Who is the proponent of the Hierarchy of Needs used as marketing theory?

• Howard Gardner   

• Erik Erickson

• Abraham Maslow

• Elon Musk

4.    These are things that satisfy the basic requirement. 

• needs 

• wants

• demands

•          none of the abo

5. These are requests for specific products that the buyer is willing to and able to pay for.

• wants

• demands

• needs

• none of the above

6. These are requests directed to specific types of items.

• demands

• wants

• needs

• none of the above

7. According to the Hierarchy of needs, it describes the fulfillment of your full potential as a person.

• self-actualization

• physiological need

• social need

•   esteem need

8. The particular level of needs that is related to human interaction.

• safety need

• esteem need

•   self-actualization

•     social need

9. Which is not an example of safety needs?

• creativity

• emotional stability

•   health security

• food

10. Which is not an example of esteem needs?

• respect

• skill development

•  friendship

•       trust