
FINAL ADVERTISING QUIZ
Authored by Priyam Ghosh
Journalism
University
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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the origin of the word ‘advertising’?
Spanish
French
Latin
Mandarin
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the word ‘advertere’ mean?
To ignore
To turn attention or turn
To glance
To relax
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
“Advertising is a non-personal form of communication conducted through paid media under clear sponsorship”
Philip Kotler
David Ogilvy
John Kennedy
None of the above
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the famous instant noodles brand faced controversy due to discovery of lead in their ingredients in 2015?
Yippee
Wai Wai
Maggi
(a) Knorr
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the famous brands found itself in midst of controversy due to the worm controversy in 2003?
Nestle Kit Kat
Cadbury Dairy Milk
Mars
Ferrero Rocher
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Gujarat Cooperative in Anand, Gujarat gave birth to one of the most iconic dairy brands in India?
Mother Dairy
Paras
Amul
Nandini
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
MRF, Liril, Surf Excel, Kamasutra ad campaigns were directed which advertising guru?
Piyush Pandey
Prahlad Kakkar
Alyque Padamsee
Josy Paul
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