Marketing Quiz

At which time did marketing emerge?

• During the middle ages

• During the Industrial Revolution

• During World War I

• During the twentieth century

The promotion of products or brands through one or more forms of electronic media correctly defines which of the following?

• Infomercials

• Digital marketing

• Internet marketing

• Telecommunication Marketing

Which of the following is NOT a pathway in the Marketing Career Cluster?

• Marketing Research

• Merchandising

• Professional Sales

• Customer Service

Which of the following is NOT a career in the Marketing Communications pathway?

• Database administrators

• Public relations managers

• Sales representatives

• Advertising executives

Which of the following is NOT a possible duty for a professional working in the Marketing Research pathway?

• Analyze information to design new products

• Predict future sales

• Illustrate catalogs in order to inform customers

• Position a company’s strategies against those of its competitors

Customer service representatives fall under which pathway?

• Marketing Management

• Merchandising

• Marketing Research

• Marketing Communications

Which of the following is NOT a career and technical student organization mentioned in the presentation?

• MSO

• DECA

• BPA

• FBLA

Creating brand awareness is a duty in which pathway?

• Professional Sales

• Merchandising

• Marketing Management

• Marketing Research

Which of the following is a series of organized activities working towards a particular goal?

• Nonprofit

• Campaign

• Public relations

Which of the following is NOT a career in the Marketing Research pathway?

• Interviewers

• Product analysts

• Research supervisors

• Support specialists