Tinker Hatfield Quiz

What year did Tinker Hatfield start working for Nike?

• 1981

• 1985

• 1990

• 1978

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DOK Level 1: Recall

Which of the following is a famous sneaker series designed by Tinker Hatfield?

• Adidas Superstar

• Nike Air Jordan

• Reebok Pump

• Puma Suede

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DOK Level 1: Recall

What innovation is Tinker Hatfield known for introducing in the Nike Air Max 1?

• Hexagonal Zoom Air units

• Visible Air cushioning

• Flywire technology

• Lunarlon foam

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DOK Level 1: Recall

Which athlete collaborated closely with Tinker Hatfield to design the Air Jordan sneakers?

• LeBron James

• Michael Jordan

• Kobe Bryant

• Kevin Durant

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DOK Level 1: Recall

How did Tinker Hatfield's background in architecture influence his sneaker designs?

• By focusing on aesthetic symmetry

• By emphasizing structural support

• By incorporating building materials into the sneakers

• By using architectural drafting techniques

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DOK Level 2: Skill/Concept

What was a major cultural impact of the Air Jordan sneakers in the 1980s and 1990s?

• They were banned in professional games

• They became symbols of urban fashion

• They were primarily used for hiking

• They reduced the popularity of high-top sneakers

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DOK Level 2: Skill/Concept

In what way did the Nike Air Max innovations affect the performance of athletes?

• Increased speed due to lighter materials

• Improved jumping ability due to better cushioning

• Enhanced vision on the field

• Reduced intelligence on strategic plays

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DOK Level 2: Skill/Concept

Analyze how Tinker Hatfield's approach to involving athletes in the design process changed the relationship between designers and athletes.

• It led to less successful products due to conflicting ideas

• It created more personalized products that better met athletes' needs

• It discouraged other designers from collaborating with athletes

• It standardized athlete involvement across all sports industries

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DOK Level 3: Strategic Thinking

Evaluate the impact of Air Jordan sneakers on sneaker culture and market trends.

• They had little to no impact on market trends

• They led to a decrease in sneaker sales

• They revolutionized sneaker marketing and collectibility

• They made sneakers less popular as fashion items

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DOK Level 3: Strategic Thinking

Discuss the strategic importance of Nike's decision to hire an architect like Tinker Hatfield for sneaker design.

• It was irrelevant to his design success

• It brought a unique perspective that led to innovative designs

• It was purely for marketing purposes

• It limited the types of designs he could create

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DOK Level 3: Strategic Thinking