Understanding Trademarks: A Crash Course Quiz

What is the main function of trademark law?

• To increase business profits

• To complicate product marketing

• To prevent consumer confusion

• To restrict international trade

Which Supreme Court case stated that Congress has no power to protect trademarks under the intellectual property clause?

• The 1879 Trademark Cases

• Roe vs. Wade

• Brown vs. Board of Education

• Marbury vs. Madison

Which clause of the Constitution allows Congress to regulate trademarks?

• Intellectual Property Clause

• Equal Protection Clause

• Commerce Clause

• Freedom of Speech Clause

What is NOT a form that a trademark can take?

• A color

• A sound

• A taste

• A texture

What is the primary purpose of a trademark in commerce?

• To create attractive logos

• To distinguish goods from others and indicate their source

• To increase the price of goods

• To complicate the buying process

Which term describes a mark that requires imagination to connect it to the product?

• Descriptive

• Fanciful

• Suggestive

• Arbitrary

What type of mark is 'Apple' when used for computers?

• Generic

• Descriptive

• Arbitrary

• Fanciful

What is a potential consequence of a trademark becoming generic?

• It becomes widely popular

• It is protected indefinitely

• It must be re-registered

• It loses its trademark protection

What does the TM symbol next to a product name signify?

• The product is patented

• The product is government approved

• The trademark is registered

• The owner is asserting a trademark

What is required for a trademark to be registered?

• It must be distinctive

• It must be used in international commerce

• It must be approved by all states

• It must be in use for at least 10 years