The fact that services cannot be stored for later use or sale is evidence of?
Tourism Marketing Exercise

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Others
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University
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Hard
Eldina Melvina
Used 2+ times
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18 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
inseparability
Perishability
Intangibility
Variability
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The nature of service and service provider is part of which characteristics of services?
Inseparability
Perishable
Variability
Intangible
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The fact that a business traveller may have one very positive check in experience at a hotel and then a very negative check in experience with a different employee on a subsequent visit is evidence of service
Inseparability
Perishability
Intangibility
Variability
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A hotel that charges for a confirmed reservation that was not honoured is an example of which characteristic of services
Inseparability
Perishability
Intangibility
Variability
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Employee appearance is a strategy develop to reduce weaknesses derived from the _________ characteristics of a service
Inseparability
Perishability
Intangibility
Variability
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Because service is ________ in nature, destination managers have to offer a discounted price during low season
Intangiblility
Inseparability
Variability
Perishability
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A sample is a segment of the population selected to represent the population as a whole
True
False
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