Distribution Process Quiz

Explain how the wholesaler's role of 'bulk breaking' benefits both the producer and the retailer.

Explain how the wholesaler's role of providing credit facilities benefits both the producer and the retailer.

Match the following definitions with the correct term: a) Buys goods in bulk from producers and sells them in smaller quantities to retailers b) The last link in the distribution chain that sells directly to consumers c) The process of moving finished goods from producers to consumers

In your own words, explain the difference between the function of a wholesaler and a retailer in the distribution process.

The passage mentions that retailers can provide after-sales services. Why might this be an important factor for some consumers when choosing where to shop?

Create a short slogan to promote the benefits of shopping at local retail stores.

The text describes some of the functions wholesalers perform for producers. What potential drawbacks might there be for a producer to rely solely on wholesalers to sell their products?

The passage discusses different types of retail stores. Why do you think there is such a variety of retail formats available to consumers?

Evaluate the importance of a well-functioning distribution system for a country's economy.

Imagine you are a consultant for a company that wants to improve its distribution strategy. Explain the advantages and disadvantages of using wholesalers compared to selling directly to retailers.