Analysing Argument Pre-Test Part 2.

What is the form of the text?

• Blog

• Podcast

• TikTok video

• Persuasive article

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Who is the intended audience?

• 12 to 15 year old teenagers

• Everyone who likes the sun.

• Women, specifically young women who want a dark tan.

• People who need a tan.

What visual elements of the text are used to appeal to the target audience?

• Slim models with tans.

• Manicured fingernails.

• Bikini clad tanned person in the pool.

• All three are correct.

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What is the purpose of the text?

• To persuade consumers to purchase the Fox Tan product.

• To remind viewers to be sun smart.

• To convince the audience that they need a tan.

• To demonstrate that Fox Tan gives the fastest, darkest tan.

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What is the contention of this video?

• That you should also use sunscreen.

• That a fast tan is a good tan.

• That if you want to be popular, you need to be tanned.

• That Fox Tan will boost your melatonin levels to create the fastest, darkest tan possible, uses natural ingredients so is safe to use and you should buy it.

Select three of the arguments used by the creator to persuade the audience.

• Packed with FoxComplex for a faster, darker tan in no time.

• Preps your skin with nourishing ingredients such as almond oil and cocoa butter.

• It's an elixir.

• Boosts melatonin for your deepest tan from day one.

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Select the emotive language used to persuade the audience:

• Elixir

• SPF

• Nourishing

• Accelerate

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What potentially negative behaviour is the video encouraging the audience to exhibit when using this product?

• Using a tan accelerator.

• Using ingredients that could trigger allergies.

• Lounging around in the pool.

• Encouraging daily exposure to the sun without adequately promoting sunsmart practices.

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What other persuasive techniques are used in this video?

• Long explanations.

• Short statements

• Soft, pastel colours

• Catchy music

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The purpose of the container labeling," Made with love in Australia" suggest to the audience...

• that the product manufacturers care about the product.

• that the product manufacturers can be trusted.

• that the product is expensive.

• nothing. It's just a label.

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