Marketing Intro Test!

A unique group of prospective customers a business

wants to serve and their locations.

• Promotion

• Operations

• Price

• Market

The amount customers pay and the methods of increasing

the value of the products to the customers.

• Promotion

• Price

• Product

• Finance

The methods used and information communicated to

encourage customers to purchase and to increase their

satisfaction.

• Distribution

• Consumers

• Marketing

• Promotion

The action or process of supplying goods to stores and

other businesses that sell to consumers.

• Distribution

• Advertising

• Marketing Concept

• Consumers

Using the needs of customers as the primary focus during

the planning, production, pricing, distribution, and

promotion of a product or service.

• Distribution

• Operations

• Marketing Concept

• Promotion

Anything offered to a market by the business to satisfy

customer needs, including physical products, services,

and ideas.

• Promotion

• Product

• Distribution

• Operations

The action or business of promoting and selling products

or services, including market research and advertising.

• Marketing

• Operations

• Consumers

• Distribution

Individuals who purchase products and services to

satisfy needs.

• Price

• Consumers

• Advertising

• Operations

The activity or profession of producing advertisements for

commercial products or services.

• Pricing

• Promotion

• Distribution

• Advertising

The management of large amounts of money, especially

by governments or large companies.

• Finance

• Consumers

• Advertising

• Operations