Week 2 Vocab Quiz

What is the definition of Graphic Design?

• The art and profession of using visual compositions to solve problems and communicate ideas through typography, imagery, color and form.

• The process of creating three-dimensional objects.

• The study of human behavior and mental processes.

• The technique of creating animations and visual effects.

What is 'Form' in graphic design?

• An identifiable path created by a point moving in space.

• The lightness or darkness of a color or object in a composition or image.

• The three dimensional version of a shape, indicated by highlights and shadows.

• The perceived surface quality, feel, or appearance of an object.

Which of the following best describes 'Balance'?

• The reuse or multiple uses of the same element, color, pattern, fonts, images or textures throughout the composition.

• The empty space around other elements.

• A condition in which different elements in a composition are in equal proportions or visual weight.

• The arrangement of various items in relation to each other and to the various edges and borders of the allowable area.

What is 'Negative Space'?

• The visually satisfying effect of arranging similar and related elements in an aesthetically pleasing composition.

• The empty space around other elements. Also space without any elements.

• The resulting effect of the repetition of visual elements that provides a unified structure and predictable pattern in the artwork.

• The arrangement of visual elements in a composition to convey importance through positioning, scale and emphasis of information to the viewer.

What does 'Contrast' refer to in graphic design?

• Using different and often opposing elements to create emphasis or interest.

• The reuse or multiple uses of the same element, color, pattern, fonts, images or textures throughout the composition.

• The size of elements in relation to one another and to the whole.

• The visually satisfying effect of arranging similar and related elements in an aesthetically pleasing composition.

What is 'Hierarchy' in the context of graphic design?

• The arrangement of various items in relation to each other and to the various edges and borders of the allowable area.

• The resulting effect of the repetition of visual elements that provides a unified structure and predictable pattern in the artwork.

• The use of different and contrasting elements to create visual interest and add complexity to a composition.

• The arrangement of visual elements in a composition to convey importance through positioning, scale and emphasis of information to the viewer.

What is 'Rhythm' in graphic design?

• The visually satisfying effect of arranging similar and related elements in an aesthetically pleasing composition.

• The use of different and contrasting elements to create visual interest and add complexity to a composition.

• The resulting effect of the repetition of visual elements that provides a unified structure and predictable pattern in the artwork.

• The arrangement of visual elements in a composition to convey importance through positioning, scale and emphasis of information to the viewer.

In graphic design the term 'Value' refers to

• The representation of two elements in opposite ways.

• Separate parts working together in a composition

• The lightness and darkness of elements in a composition.

• Repeated elements used within a design.

This element of design is made of up Hue, Chroma and Saturation.

• Shape

• Line

• Space

• Color

These are principles of design.

• Unity, Shape, Proportion

• Variety, Contrast, Pattern

• Form, Balance, Texture

• Line, Color, Movement