BM - Chapter 2 - Part 3

The "Key Resources" building block primarily addresses:

• The channels through which a company reaches its customers

• The most important assets required to make the business model work

• The company's value propositions

• The methods used to communicate with customers

Which of the following is an example of a physical key resource?

• Intellectual property

• Company-owned factories and equipment

• Skilled workforce

• Brand reputation

A company's key resources can be categorized into four main types. Which of the following is NOT one of these types?

• Human resources

• Intellectual resources

• Technological resources

• Financial resources

Intellectual key resources in the Business Model Canvas include:

• Company vehicles

• Patents, copyrights, and brand reputation

• Sales channels

• Customer relationships

The "Key Activities" building block in the Business Model Canvas focuses on:

• The daily operations of a company

• The most important activities a company must perform to create and deliver value

• The company's financial performance

• The external market environment

Which of the following would be considered a key activity for a manufacturing company?

• Product design and production

• Marketing strategy

• Customer relationship management

• Legal compliance

For a consultancy firm, what might be a key activity?

• Developing innovative software products

• Providing expert advice and solutions to clients

• Managing a supply chain network

• Manufacturing goods for retail

The "Key Partnerships" building block is concerned with:

• The key external companies or suppliers that a business works with to achieve its objectives

• The relationships a company has with its customers

• The internal team dynamics

• The communication channels used to reach customers

Which of the following is NOT a type of key partnership?

• Strategic alliances between non-competitors

• Coopetition (partnerships between competitors)

• Joint ventures to develop new businesses

• Employee training programs

Why are key partnerships important in the Business Model Canvas?

• They reduce the need for a company to perform all activities on its own

• They increase the company's control over its resources

• They simplify the company's cost structure

• They help to eliminate competition