DGTIN 2407

Who are considered "digital natives"?

• Individuals who have to adapt to digital technology later in life

• Individuals who grew up with digital technology from an early age

• Individuals born before 1920

• Individuals who prefer traditional media

Which generation is characterized by constant connectivity to the world through digital devices?

• Millennials

• Generation X

• Baby Boomers

• Generation Z

Which characteristic is most associated with Generation Z?

• Avoidance of technology

• Preference for traditional media

• Hyper-connectivity and reliance on digital devices

• Aversion to social media

How does Gen Z typically learn new information?

• Through traditional classroom settings

• Through quick, bite-sized information and online platforms

• By reading printed books

• By attending seminars and workshops

Which generation is more ad-averse but still willing to engage with brands?

• Baby Boomers

• Gen X

• Millennials

• Generation Z

What is a common stereotype about Gen Z's communication style?

• They prefer lengthy and detailed discussions

• They struggle to communicate effectively

• They communicate effectively and concisely

• They avoid using technology for communication

Which generation is characterized as being more pragmatic and risk-averse?

• Baby Boomers

• Generation X

• Millennials

• Generation Z

What is a key difference in brand loyalty between Millennials and Gen Z?

• Millennials are less emotionally connected to brands

• Gen Z is more brand loyal

• Millennials tend to have stronger emotional connections with brands

• Both are equally brand loyal

How does Gen Z typically view technology?

• As a hindrance

• As a catalyst for their progress and innovation

• As irrelevant to their lives

• As something to be avoided

Which of the following is true about Gen Z's use of financial apps?

• They avoid using financial apps

• They heavily rely on financial apps for budgeting, saving, and payments

• They only use financial apps for investments

• They use financial apps rarely and only for major purchases