1.1 Living in Digital Era

Which of the following is NOT a search engine mentioned in the text?

• Google

• Bing

• Yahoo! Search

• Facebook

What is a rewards card an example of?

• Data Warehousing

• Data Processing

• Data Mining

• Data Collection

What empowers the user to make the right decisions about what products will and will not sell?

• Data Warehousing

• Data Mining

• Knowledge

• Information

What is web mining?

• The use of data mining techniques to collect information from Internet content.

• The process of storing data in a data warehouse.

• The act of protecting your identity online.

• The method of analyzing customer profitability.

Which of the following is an example of how companies use data from a data warehouse?

• Answering questions like "Which customer bought the largest quantity of this product last year?"

• Collecting data from social media posts.

• Protecting credit card information.

• Running up charges on a credit card.