
Digital Marketing Basics
Authored by Jugal Shukla
Information Technology (IT)
Professional Development
Used 2+ times

AI Actions
Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...
Content View
Student View
15 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What does SEO stand for?
Search Engine Optimization
Site Enhancement Operations
Social Engagement Optimization
Search Engine Outreach
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Name one popular social media platform used for marketing.
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What is the main goal of Pay-Per-Click advertising?
Improve search engine optimization
Enhance email marketing campaigns
Increase social media followers
Drive traffic to websites
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Explain the concept of keyword research in SEO.
Keyword research in SEO is the process of identifying popular hashtags on social media platforms.
Keyword research in SEO refers to the practice of creating backlinks to improve website visibility.
Keyword research in SEO involves analyzing the color schemes used on websites.
Keyword research in SEO is the practice of finding and analyzing search terms that people enter into search engines with the goal of using that data for content optimization and ranking higher in search results.
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
How can businesses use social media for brand awareness?
By not engaging with the audience
By creating engaging content, interacting with the audience, collaborating with influencers, running targeted ads, and analyzing data.
By ignoring customer feedback
By posting irrelevant content
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What is the difference between organic and paid social media marketing?
Organic social media marketing involves paying to reach a specific audience.
Organic social media marketing is paid and focuses on reaching a specific audience.
Organic social media marketing is unpaid and focuses on building a community, while paid social media marketing involves paying to reach a specific audience.
Paid social media marketing is unpaid and focuses on building a community.
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What are some common metrics used to measure the success of a PPC campaign?
Bounce Rate, Impressions, Average Session Duration
Click-Through Rate (CTR), Conversion Rate, Cost Per Click (CPC), Return on Ad Spend (ROAS), Quality Score
Social Media Followers, Email Open Rate, Website Traffic
Net Promoter Score, Customer Lifetime Value, Customer Satisfaction Score
Access all questions and much more by creating a free account
Create resources
Host any resource
Get auto-graded reports

Continue with Google

Continue with Email

Continue with Classlink

Continue with Clever
or continue with

Microsoft
%20(1).png)
Apple
Others
Already have an account?
Similar Resources on Wayground
20 questions
SOAL PRETEST DAN POST TES SINERGI
Quiz
•
Professional Development
13 questions
Quiz sobre Ética Profesional
Quiz
•
Professional Development
12 questions
Cyber Ethics and Intellectual Property Quiz
Quiz
•
Professional Development
10 questions
Ruang Murid
Quiz
•
Professional Development
16 questions
Scorevision Cloud Basics Quiz
Quiz
•
Professional Development
15 questions
Network Security and Protocols Quiz
Quiz
•
Professional Development
10 questions
Phishing Awareness Quiz
Quiz
•
Professional Development
10 questions
Soalan Branding untuk Usahawan
Quiz
•
Professional Development
Popular Resources on Wayground
7 questions
History of Valentine's Day
Interactive video
•
4th Grade
15 questions
Fractions on a Number Line
Quiz
•
3rd Grade
20 questions
Equivalent Fractions
Quiz
•
3rd Grade
25 questions
Multiplication Facts
Quiz
•
5th Grade
22 questions
fractions
Quiz
•
3rd Grade
15 questions
Valentine's Day Trivia
Quiz
•
3rd Grade
20 questions
Main Idea and Details
Quiz
•
5th Grade
20 questions
Context Clues
Quiz
•
6th Grade
Discover more resources for Information Technology (IT)
44 questions
Would you rather...
Quiz
•
Professional Development
20 questions
Black History Month Trivia Game #1
Quiz
•
Professional Development
12 questions
Mardi Gras Trivia
Quiz
•
Professional Development
14 questions
Valentine's Day Trivia!
Quiz
•
Professional Development
7 questions
Copy of G5_U5_L14_22-23
Lesson
•
KG - Professional Dev...
16 questions
Parallel, Perpendicular, and Intersecting Lines
Quiz
•
KG - Professional Dev...
11 questions
NFL Football logos
Quiz
•
KG - Professional Dev...
12 questions
Valentines Day Trivia
Quiz
•
Professional Development