THE RISE OF USERSHIP

Many businesses are moving away to different models offering "products-as-a-service"

• TRUE

• FALSE

• NOT GIVEN

The key to the success of these companies is that products are low quality.

• TRUE

• FALSE

• NOT GIVEN

IKEA offers inexpensive furniture.

• TRUE

• FALSE

• NOT GIVEN

IKEA is not tacking the problem of garbage produced by the tons of furniture that goes to the landfills.

• TRUE

• FALSE

• NOT GIVEN

IKEA rents their products in some parts of Europe.

• TRUE

• FALSE

• NOT GIVEN

The main goal of IKEA is to extend the life of furniture.

• TRUE

• FALSE

• NOT GIVEN

Renting and reselling are not trends nowadays.

• TRUE

• FALSE

• NOT GIVEN

• .

There are many benefits for consumers that rent services instead of buying products.

• TRUE

• FALSE

• NOT GIVEN

One benefit for consumers is that they can't upgrade and repair easily their products.

• TRUE

• FALSE

• NOT GIVEN

Consumers prefer to have access to products by renting, rather than owning possessions.

• TRUE

• FALSE

• NOT GIVEN