1.04 Typography Check In

What is the style, arrangement, and appearance of text called?

• Typeface

• Typography

• Font Style

• Leading

What is the basic design of a character known as?

• Serif

• Sans Serif

• Typeface

• Script

Which type of characters have strokes on the tips?

• Sans Serif

• Script

• Symbol

• Serif

Which type of characters do not have strokes on the tips?

• Serif

• Sans Serif

• Script

• Symbol

What are artsy typefaces known for their elaborate features and unique design called?

• Script

• Symbol

• Ornamental

• Monospaced

Which type of characters appear to have been written by hand and mimic cursive writing?

• Script

• Symbol

• Ornamental

• Monospaced

What uses decorative pictures or symbols instead of characters?

• Script

• Symbol

• Ornamental

• Monospaced

What refers to the slant, weight, and special effects applied to the text?

• Typeface

• Typography

• Font Style

• Leading

In which type of spacing do all characters receive an equal amount of horizontal space regardless of the size of the character?

• Proportional

• Monospaced

• Tracking

• Kerning

What is the arrangement of text in a graduated series to help readers scan and know where to enter and exit the text called?

• Visual Hierarchy

• Leading

• Tracking

• Baseline