Understanding Planned Obsolescence

The video explores the concept of planned obsolescence, its historical roots, and its impact on consumerism and the environment. It discusses the Phoebus Cartel's role in shortening product lifespans, the economic implications during the Great Depression, and the rise of consumerism in post-war America. The environmental consequences of electronic waste are highlighted, along with consumer activism against obsolescence. The video concludes by exploring sustainable alternatives and the potential for a circular economy.

What is the main concept introduced in the first section of the video?

• The impact of planned obsolescence on society

• The benefits of mass production

• The history of light bulbs

• The invention of the internet

When did manufacturers start to shorten the lifespan of products to increase sales?

• In the 2000s

• In the 1980s

• In the 1950s

• In the 1920s

What was the primary goal of the Phoebus cartel formed in 1924?

• To control the production and lifespan of light bulbs

• To reduce the cost of light bulbs

• To promote energy-efficient light bulbs

• To create longer-lasting light bulbs

Which company introduced a revolutionary synthetic fiber in 1940?

• General Electric

• Apple

• DuPont

• Philips

What was the reaction of consumers to the planned obsolescence of the iPod battery?

• They filed a class-action lawsuit

• They accepted it without complaint

• They switched to a different brand

• They stopped using electronic devices

What percentage of electronic waste sent to Ghana is non-repairable?

• 80%

• 60%

• 40%

• 20%

What is the main focus of the alternative approaches discussed in the final section?

• Increasing product prices

• Promoting single-use products

• Reducing product lifespan

• Combating planned obsolescence

What is the concept of 'de-growth' as mentioned in the video?

• Encouraging mass production

• Increasing economic growth

• Reducing ecological footprint and overconsumption

• Promoting planned obsolescence

What did Warner Philips focus on in his approach to manufacturing light bulbs?

• Creating disposable light bulbs

• Manufacturing long-lasting LED bulbs

• Reducing production costs

• Increasing the brightness of bulbs

What is the 'cradle to cradle' concept mentioned in the video?

• A marketing technique to attract consumers

• A strategy to reduce production costs

• A design philosophy that mimics nature's cycle

• A method to increase product sales