Sales Promotion Quiz

What is the primary purpose of sales promotion?

Which of the following is a consumer-oriented sales promotion?

What is a key reason for the increase in sales promotion activities?

Which of the following is NOT a method of sampling?

What is a disadvantage of using coupons?

What type of premium requires the consumer to pay some cost?

What distinguishes a contest from a sweepstakes?

What is a common challenge faced by loyalty programs?

Which of the following is an advantage of bonus packs?

What is the main goal of event marketing?