Pathos, Ethos, Logos

Which mode of persuasion is the strongest in the video? 

• Ethos

• Pathos

• Logos

Answer explanation

The specific details about the safety features of the car reveal a focus on logos.

Logos - convincing others by using logic

Which mode of persuasion is the strongest in the video? 

• Ethos

• Pathos

• Logos

Answer explanation

Using a famous person's credibility to sell a product is a classic appeal to ethos.

Ethos - convincing others by establishing your credibility

A student wants to convince her audience about the problems associated with climate change and shows images of polar bears who have died from exhaustion trying to swim to the next chunk of ice. 

Which mode of persuasion is strongest here?

• Ethos

• Pathos

• Logos

Answer explanation

This would be a strong emotional appeal and would, therefore, be an appeal to pathos.

Pathos - convincing others by appealing to human emotions

A student wants to convince his audience to take a stand against standardized testing in schools. He uses his own experiences as a student but also cites experts from the field of educational research, including a researcher with a doctorate in educational psychology. 

Which mode of persuasion is strongest here?

• Ethos

• Pathos

• Logos

Answer explanation

This appeal is all about credibility or ethos.

Ethos - convincing others by establishing your credibility

Which mode of persuasion is the strongest in the video?

• Ethos

• Pathos

• Logos

Answer explanation

The company uses the emotional aspects of the relationship between the girl and her dog to sell a product, making this an appeal to pathos.

Pathos - convincing others by appealing to human emotions

Which mode of persuasion is the strongest in the video?

• Ethos

• Pathos

• Logos

Answer explanation

Logos - convincing others by using logic