Westley and MacLean's Communication Model Quiz

Who proposed the Westley and MacLean's Model of Communication?

• Claude Shannon and Warren Weaver

• Bruce Westley and Malcolm S. MacLean Jr.

• Wilbur Schramm and Charles Osgood

• Harold Lasswell and Paul Lazarsfeld

In what year was the Westley and MacLean's Model of Communication proposed?

• 1948

• 1957

• 1965

• 1972

What is the starting point of communication in the Westley and MacLean's Model?

• The sender

• The receiver

• Environmental factors

• The message

Which element in the model represents the person who sends the message?

• X

• A

• B

• C

What role does the 'Gatekeeper' play in the Westley and MacLean's Model?

• Initiates the communication

• Filters and controls the flow of information

• Receives the message

• Provides feedback

Which of the following is a key feature of the Westley and MacLean's Model?

• It does not account for feedback

• It only applies to mass communication

• It includes the influence of environmental factors

• It starts with the sender

In the model, what does 'f' represent?

• Feedback

• Source

• Message

• Environment

Which of the following is NOT a component of the Westley and MacLean's Model?

• Sensory experiences

• Feedback loops

• Noise

• Gatekeepers

How does the model differentiate between interpersonal and mass communication?

• By the speed and directness of feedback

• By the number of participants

• By the type of message

• By the medium used

What is the primary focus of the Westley and MacLean's Model?

• The linear transmission of messages

• The role of feedback and environmental factors

• The encoding and decoding process

• The impact of noise on communication