Digital Marketing Concepts and Strategies

Digital Marketing Concepts and Strategies

Assessment

Interactive Video

Created by

Sophia Harris

Business, Computers, Professional Development

9th - 12th Grade

3 plays

Easy

05:25

10 questions

Show answers

1.

Multiple Choice

30 sec

1 pt

What is one of the main advantages of digital marketing over traditional marketing?

Slower results

Less expensive

Limited reach

Higher cost

2.

Multiple Choice

30 sec

1 pt

Which of the following is NOT a digital marketing channel?

Search engines

Television

Social media platforms

Email

3.

Multiple Choice

30 sec

1 pt

What is the primary goal of content marketing?

To create viral videos

To engage the audience with valuable content

To increase website loading speed

To reduce marketing costs

4.

Multiple Choice

30 sec

1 pt

Which strategy involves improving a website's visibility on search engines?

Email marketing

Search engine optimization

Social media marketing

Affiliate marketing

5.

Multiple Choice

30 sec

1 pt

What is a key benefit of using social media platforms for marketing?

Limited audience reach

Slow feedback

High cost

Direct engagement with a large audience

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