MPU TOPIC 4.3.1

How does marketing help a business?

• By reducing costs

• By providing customer insights

• By hiring more employees

• By expanding office space

What role does marketing play in building a company's reputation?

• It helps to improve employee productivity

• It builds relationships with competitors

• It helps to build and maintain the company's reputation

• It reduces operating costs

What is one key way marketing engages customers?

• By reducing product prices

• Through effective communication channels

• By hiring more salespeople

• By opening new offices

How can marketing provide insights into a business?

• By increasing production

• By gathering customer feedback and market data

• By improving the supply chain

• By changing product packaging

How does marketing contribute to boosting sales?

• By lowering employee salaries

• By engaging customers and maintaining relevance

• By outsourcing customer service

• By focusing on internal processes

In what way does marketing help a business maintain relevance?

• By cutting down on advertising

• By keeping the company updated on market trends and customer needs

• By reducing product quality

• By expanding into international markets

What is the primary goal of marketing in an entrepreneurial context?

• To increase production output

• To build customer relationships and support long-term business growth

• To outsource all company functions

• To reduce product quality to cut costs

How does marketing support decision-making within a company?

• By reducing the workforce

• By providing data on customer preferences and market conditions

• By increasing the budget for advertisements

• By outsourcing marketing functions

What is one of the main benefits of marketing for customer engagement?

• It provides new marketing channels

• It keeps customers informed about products and services

• It reduces advertising costs

• It cuts down on employee training

What are the long-term effects of marketing on a company's relationship with customers?

• It helps in building lasting relationships and customer loyalty

• It decreases the demand for customer support

• It reduces production time

• It increases the cost of goods