Knowledge Check RIF 1.1

Which of the following is a term for physical goods that are bought and sold?

• Sales
• Products
• Pricing
• Services

Which of the following is a standard term that describes the audience of retail stores - that is, the people who will buy things from the store?

• Manufactures
• Wholesalers
• Buyers
• Customers

Which of the following is a term for intangible things, such as providing delivery, that are sold by retailers?

• Gifts
• Training
• Services
• Products

Which of the following is the term for the retailing approach that places the focus on creating a seamless shopping experience for customers by integrating multiple channels?

• Multichannel
• Omnichannel
• Integrated Channel
• Seamless Channel

Approximately what percentage of US jobs are retail jobs as of 2019?

• 5-10%
• 10-15%
• 20-25%
• 35-40%

A farmer growing potatoes would be best classified as a

• Wholesaler
• Distribution Channel
• Manufacturer
• Retailer

Most retailers are

• Corporations
• Franchises
• Online
• Independently owned

Based on this distribution cycle what type of store do you think this is?

• Public Company

• Franchise

• Private

• Independent Retailer

What type of transaction do you believe this is based on the distribution channel displayed?

• In Store

• On-line

Reorder the following to depict a large public company like Dollar General distribution channel

• Manufacturer

• Distribution Center

• Store Locations

• Customer