Visual Hierarchy is an important Design Principle because it captures the viewers attention and guides them through the rest of the design. What captures the viewers attention in this ad?

"The Beauty of no Artificial Preservatives."

Which line of text has a stronger visual Hierarchy?

The line with larger and bolder text.

The line with smaller and lighter text.

The line with the same size text as others.

The line with no text formatting at all.

What are 2 ways to create strong visual Hierarchy in a food ad?

Use contrasting colors for key elements and Vary sizes of text/ images to emphasize important information.

Place all elements in the same size and color.

Include a long paragraph of text for details.

Place a lot of text and images, filling up the entire page.

Copyright laws in design protect creative original works from unauthorized use and copying. The attached copyright licenses mean that a creative work…

Can be used, modified and altered.

Can be used for commercial use.

Author does not need to be named when sharing.

Non-Destructive editing in Photoshop means…

You can make changes to an image without overwriting the original image.

You are making changes to the original image and cannot go back.

You make permanent changes to the original image.

You don’t make any changes or edits to the image.

Selection Tools in Photoshop allow you to…

Choose an portion of an image to edit, move or apply effects without affecting the rest of the image.

Change only the background of an image.

Edit, move or apply effects to an entire image.

Add new filters and subjects to an image.

Object Selection Tool is best for….

Selecting outlines of subjects like people and animals.

Selecting basic geometric shapes.

Selecting areas with similar color.

Tolerance in Photoshop controls the sensitivity of selection tools like the Magic Wand. A higher Tolerance number will.....

Select a broader range of similar colors. (Selects more similar colors)

Select a fewer range of similar colors.

Magnetic Lasso Tool is best for....

Selecting objects with irregular shapes or straight lines.

Selecting objects that are basic geometric shapes.

Selecting objects that are main subjects, like people and animals.

Selecting areas of similar color and texture.

Quick Selection Tool is ideal for...

Selecting areas with distinct color or texture contrasts.

Selecting objects with irregular shapes or straight lines.

Selecting large areas of solid color.

Selecting main subjects, like people and animals.

Food Ad Design

Authored by Danielle Palumbo

Design

9th - 12th Grade

Used 18+ times

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MULTIPLE CHOICE QUESTION

1 min • 1 pt

Key components of a powerful food ad are visual appeal, brand awareness, message delivery to a target audience and......

complex ingredients

storytelling

high price

showing many food options

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which Ad Marketing technique is the following advertisement using?

Health or Nutrient Claim

Slogans, Catchphrases, Jingle

Connection to Pop Culture

Promotions or Rewards

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which Ad Marketing technique is the following advertisement using?

Health or Nutrient Claim

Slogans, Catchphrases, Jingle

Connection to Pop Culture

Promotions or Rewards

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which Ad Marketing technique is the following advertisement using?

Health or Nutrient Claim

Slogans, Catchphrases, Jingle

Connection to Pop Culture

Promotions or Rewards

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which Ad Marketing technique is the following advertisement using?

Health or Nutrient Claim

Slogans, Catchphrases, Jingle

Connection to Pop Culture

Promotions or Rewards

FILL IN THE BLANK QUESTION

1 min • 1 pt

What can increase visual appeal and impact the consumer's perception of the food/brand?

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Rice Krispies slogan is...

Crunch! Munch! Chomp!

Snap! Crackle! Pop!

Fizz! Whizz! Bang!

Pop! Snap! Sizzle!

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Food Ad Design

Key components of a powerful food ad are visual appeal, brand awareness, message delivery to a target audience and......

Which Ad Marketing technique is the following advertisement using?

Which Ad Marketing technique is the following advertisement using?

Which Ad Marketing technique is the following advertisement using?

Which Ad Marketing technique is the following advertisement using?

What can increase visual appeal and impact the consumer's perception of the food/brand?

Rice Krispies slogan is...

Lay's slogan is...

Frosted Flakes slogan is...

This food ad uses the visual food effect of.....

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