Food Ad Design

Key components of a powerful food ad are visual appeal, brand awareness, message delivery to a target audience and......

• complex ingredients
• storytelling

• high price
• showing many food options

Which Ad Marketing technique is the following advertisement using?

• Health or Nutrient Claim

• Slogans, Catchphrases, Jingle

• Connection to Pop Culture

• Promotions or Rewards

Which Ad Marketing technique is the following advertisement using?

• Health or Nutrient Claim

• Slogans, Catchphrases, Jingle

• Connection to Pop Culture

• Promotions or Rewards

Which Ad Marketing technique is the following advertisement using?

• Health or Nutrient Claim

• Slogans, Catchphrases, Jingle

• Connection to Pop Culture

• Promotions or Rewards

Which Ad Marketing technique is the following advertisement using?

• Health or Nutrient Claim

• Slogans, Catchphrases, Jingle

• Connection to Pop Culture

• Promotions or Rewards

What can increase visual appeal and impact the consumer's perception of the food/brand?

Rice Krispies slogan is...

• Crunch! Munch! Chomp!
• Snap! Crackle! Pop!
• Fizz! Whizz! Bang!
• Pop! Snap! Sizzle!

Lay's slogan is...

• Just one is enough.
• One is all you need.
• Betcha can't eat just one.
• You can't have just one.

Frosted Flakes slogan is...

• They're Gr-r-reat!
• They're not that great!
• They're super crunchy!
• They're just okay!

This food ad uses the visual food effect of.....