SCM 400

Number of levels, intensity and types of intermediaries at each level are important considerations for manufacturer in deciding

Market geography, size, density and market behavior are market variables used to evaluate the manufacturer's

The unit value, degree of standardization, perishability, bulk and weight are product variables which are important considerations in evaluating

When the firm used as many outlets as possible at each level of distribution channel, the manufacturer is using

Which among the following approaches to channel structure is considered by the manufacturer as an investment decision?

Which among the following approaches is used when the manufacturer is focused on the cost of gathering information and negotiation?

Which among the following approaches is used when the manufacturer used mathematical models to choose the best channel structure?

Which among the following approaches is used when the manufacturer makes an estimate of the cost and revenue from the different channel alternatives and then compare the results?

Which among the following decisions of the channel manager is focused on the determination of product market presence and buyer's accessibility to the product

Which of the following market variables describe the market coverage and their physical location and distance from the manufacturer