Understanding Government and Citizenship

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Why study government?

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Understanding government helps citizens participate in the political system and be informed about issues.

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United States as a Republic

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Being a republic means citizens have an obligation to participate in the political system.

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Citizen obligations in a republic

Back

Citizens should be educated in political issues and participate actively.

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Leadership in the American system

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Consider whether you will be a leader or simply be led in the American system.

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Recent statistics on citizen participation

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Identify statistics that show citizens failing to meet obligations in the American Republic.

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Increasing Political Engagement

Back

Strategy to engage 'Generation Z' for increased political engagement.

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Campaign Strategies

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Main differences in targeting partisan voters versus swing voters in presidential campaigns.

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Bandwagoning Technique

Back

Example of propaganda using the 'bandwagoning' technique and its effectiveness.

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Focus Groups in Campaigns

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Use of 'focus groups' in modern campaigns to maximize effectiveness.

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Difference between House and Senate candidates

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House candidates often focus on local issues, while Senate candidates address broader state or national concerns.