Quiz: BMW World Car of the Year 2006

Question 1: What is the main award that BMW highlights in the advertisement?

• A. South African Car of the Year 2006

• B. World Car of the Year 2006

• C. Best Luxury Car Award

• D. German Car of the Year 2006

Question 2: What strategy does BMW use by mentioning Audi in the advertisement?

• A. To criticize its competitor

• B. To highlight its humility

• C. To subtly remind readers that BMW is better

• D. To promote both brands

Question 3: Which of the following best describes the tone of the advertisement?

• A. Humble

• B. Arrogant

• C. Competitive yet gracious

• D. Aggressive

Question 4: What is the primary visual element in the advertisement?

• A. The road

• B. The text congratulating Audi

• C. The image of the car

• D. The award names

Question 5: True or False, The advertisement focuses more on promoting Audi than BMW.

Question 6: True or False, The use of the word "winner" in the advertisement is intended to evoke a sense of superiority for BMW.

Question 7: True or False, The design and font choices in the advertisement are intended to grab the viewer's attention quickly.

Question 8: True or False, The car’s placement in the center of the image represents BMW’s central position in the global car market.

Question 9: Select the correct description to match the statement: “World Car of the Year 2006”

• A. BMW's Award

• Audi's Award

Question 10: Select the correct description to match the statement: Used to create a sense of speed and movement in the advertisement.

• A. Audi's Award

• B. Visual design (car placement)