Data Collection Methods Quiz

How do online questionnaires compare to paper-based ones in terms of cost?

• More expensive to produce

• Cheaper to produce and distribute

• Costs the same

• Requires more financial investment

Why are surveys considered cheap to distribute?

• They require a lot of resources.

• They need specialized equipment.

• They can be distributed easily and widely.

• They are only available online.

What is a disadvantage of online surveys?

• They are accessible to everyone.

• They require no internet access.

• They are only accessible to people with a computer and internet.

• They are always completed quickly.

What happens to the completion rate as the number of questions in a questionnaire increases?

• It increases

• It decreases

• It stays the same

• It doubles

How long do people tend to spend filling out a questionnaire, regardless of its length?

• 5 minutes

• 10 minutes

• 15 minutes

• 20 minutes

What is the effect of asking fewer questions in a questionnaire?

• Higher response rate

• Lower response rate

• No effect

• Longer completion time

Why might it be difficult to use secondary booking systems and internal documents?

• The information is always specific to the business.

• The information is very reliable.

• It may be difficult to find the exact information you need.

• The information is produced by the business itself.

How is the reliability of information in secondary booking systems described?

• Unreliable and out-of-date.

• Very reliable as it is produced by the business itself.

• Difficult to find.

• Always historical.

What is an advantage of using online surveys over traditional methods?

• They are more time-consuming

• They require more physical resources

• They can reach a larger audience quickly

• They are less flexible in design

This is as advantage of which primary data collection method?

"questions can be modified based on the answers given to the previous question".

• email

• online questionnaire/survey

• website

• interview