Digital Marketing Quiz

Digital Marketing Quiz

8th Grade

15 Qs

quiz-placeholder

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Digital Marketing Quiz

Digital Marketing Quiz

Assessment

Quiz

Design

8th Grade

Practice Problem

Hard

Created by

Tina Osborne

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Digital marketing is the method in which products and services are promoted using digital __________ or technology through social media, mobile apps, search engines, and email.

platforms

networks

channels

tools

devices

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are interchangeable names for digital marketing?

Online marketing and internet marketing

Social media marketing and email marketing

Content marketing and influencer marketing

Search engine marketing and SEO

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Digital media has been around since __________, when Ray Tomlinson sent the first email.

1971

1985

1990

2000

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Customer __________ Management (CRM) is any tool, strategy, or process that helps businesses better organize and access consumer data.

Relationship

Resource

Response

Revenue

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

True or False: As digital marketing platforms increased, the frequency at which consumers were using digital devices instead of visiting physical stores increased.

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Digital marketing includes __________ marketing, content marketing, email marketing, influencer marketing, Pay-Per-Click (PPC), Search Engine Optimization (SEO), and Search Engine Marketing (SEM).

social media

traditional

direct

print

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the four primary principles of marketing? P – __________ – good or service offered to customer

Product

Price

Place

Promotion

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