B3 Semiotics

Who created the concept of signs as signifiers?

• C.S. Peirce

• Noam Chomsky

• Ferdinand de Saussure

• Roland Barthes

Which of the following is an example of a symbol with no physical resemblance?

• A photograph

• A painting

• A toilet door sign

• A sculpture

What does the term "signifier" refer to in semiotics?

• The literal meaning of a word

• The personal interpretation of a sign

• The physical form of a sign

• The cultural context of a sign

What does "connotation" refer to in the context of signs?

• The dictionary meaning of a word

• The physical appearance of a sign

• The personal meaning to an individual

• The historical background of a sign

Which of the following is NOT a component of signification?

• Signifier

• Signified

• Symbol

• Syntax

What does a symbol typically lack in its representation?

• Physical resemblance

• Emotional impact

• Cultural significance

• Historical context

Which theorist is known for the statement "we only think in signs"?

• Roland Barthes

• Ferdinand de Saussure

• C.S. Peirce

• Claude Lévi-Strauss

What is the study of signs and symbols and their use or interpretation called?

• Semantics

• Semiotics

• Syntax

• Pragmatics

What is the primary focus of semiotics?

• The study of historical events

• The study of signs and symbols

• The study of physical laws

• The study of chemical compounds

Which of the following is an example of a sign in semiotics?

• A novel

• A traffic light

• A scientific theory

• A historical artifact