Digital Marketing Quiz

What is one advantage of digital marketing over traditional marketing?

• Higher cost

• Limited reach

• Real-time flexibility

• One-way communication

Digital marketing is generally more ____ compared to traditional marketing.

• Expensive

• Affordable

• Passive

• Local

Which platform is NOT typically used in digital marketing?

• Social media

• Email marketing

• Search engines

• Billboards

What is one benefit of digital marketing for small businesses?

• Global reach

• Limited audience

• High cost

• Difficult adjustments

Which digital marketing tool is best for directly interacting with customers?

• TV ads

• Social media

• Newspaper ads

• Billboards

What is an affordable way for small businesses to create marketing materials?

• Canva

• TV commercials

• Radio ads

• Flyers

A key difference between traditional and digital marketing is ____ in customer engagement.

• Limited reach

• Passive approach

• Active interaction

• High cost

What tool can small businesses use for email marketing with free plans?

• Google My Business

• Mailchimp

• Facebook Ads

• Instagram

Digital marketing allows businesses to adjust their campaigns based on ____.

• Customer feedback

• Newspaper reviews

• Radio surveys

• TV ratings

Which of the following is a key challenge for small businesses in digital marketing?

• Lack of expertise

• Global audience

• High engagement

• Real-time feedback