Trademark Quiz

What is the primary purpose of a trademark?

• To decorate product packaging

• To protect consumers from counterfeit products

• To help customers identify the source of goods or services

• To describe the ingredients of a product

Which of the following is not a type of trademark?

• Logo

• Trade Dress

• Recipe

• Wordmark

The Nike "Swoosh" is an example of which type of trademark?

• Sound mark

• Logo

• Slogan

• Trade Dress

Which of the following can typically not be registered as a trademark?

• A commonly used color for a product

• A unique word used as a brand name

• A distinctive sound associated with a brand

• The shape of a product container

What symbol is often used to indicate a registered trademark in the United States?

• ©

• ®

• ™

Which of the following is an example of a descriptive trademark?

• A) Apple (for computers)

• B) Burger King

• C) Kodak

• D) Nike

The color "Tiffany Blue" associated with Tiffany & Co. is an example of:

• A) A wordmark

• B) Trade Dress

• C) A sound mark

• D) A color trademark

What is the term used when a trademark becomes so generic that it loses its legal protection?

• A) Trademark abandonment

• B) Trademark dilution

• C) Genericide

• D) Trademark erosion

Which of the following is the best example of a fanciful trademark?

• A) "Netflix" for streaming services

• B) "Burger King" for fast food

• C) "Xerox" for photocopiers

• D) "McDonald's" for fast food

Which of the following symbols can be used with a trademark that has not yet been registered?

• A) ™

• B) ®

• C) ©

• D) ℠