Ethos, Logos, Pathos

Front

What are the three modes of persuasion identified by Aristotle?

Back

Ethos, Logos, Pathos.

Front

Define Ethos in the context of persuasion.

Back

Ethos refers to the credibility or ethical appeal of the speaker or source.

Front

What is Logos and how is it used in persuasion?

Back

Logos is the appeal to logic and reason, using facts, statistics, and logical arguments.

Front

Explain Pathos and its role in persuasive communication.

Back

Pathos appeals to the audience's emotions and feelings, aiming to elicit an emotional response.

Front

Provide an example of Ethos in advertising.

Back

An advertisement featuring a well-known athlete endorsing a product, like Michael Jordan with Air Jordans.

Front

What type of appeal is used when a charity asks for donations to help starving children?

Back

Pathos.

Front

How can statistics be used in persuasive writing?

Back

Statistics can provide evidence and support logical arguments, appealing to Logos.

Front

What is the significance of a credible source in Ethos?

Back

A credible source enhances the trustworthiness of the argument and persuades the audience more effectively.

Front

Identify a situation where Pathos might be more effective than Logos.

Back

In a fundraising campaign for disaster relief, emotional stories may resonate more than statistics.

Front

What is a common strategy for appealing to Logos in an argument?

Back

Using data, research findings, and logical reasoning to support claims.