Exploring Typography

When it comes to graphic design, which of the following is the definition of "typography"?

• A mistake or error in type, also known as a "typo."

• The name, or type, of a certain font or letterhead

• Any chart or graph that has typing in it

• The art of arranging letters and words in a readable and pleasing way

True or false: Typography is a relatively new art form, which has only recently gained popularity because of digital fonts and computers.

• True

• False

Which of the following were early methods of creating typography? (Choose all that apply)

• Woodblock printing

• Movable type

• The printing press

• Digital fonts

What is the primary purpose of typography in graphic design?

• To make text look fancy

• To ensure text is readable and visually appealing

• To use as many fonts as possible

• To create confusion with complex designs

Which of the following is NOT a component of typeface anatomy?

• Serif

• Ascender

• Pixel

• Descender

In typography, what is a "serif"?

• A type of font that is always bold

• A small line or stroke regularly attached to the end of a larger stroke in a letter

• A font style that is always italicized

• A type of font that is only used in digital media

Which of the following best describes "kerning" in typography?

• The vertical space between lines of text

• The process of adjusting the space between characters in a word

• The overall space between words in a paragraph

• The thickness of a font

What is the term for the height of lowercase letters in a typeface, excluding ascenders and descenders?

• Baseline

• Cap height

• X-height

• Leading

Which of the following is a common use of typography in design?

• To create mathematical equations

• To enhance the readability and aesthetics of text

• To replace images in a design

• To make text invisible

What is the difference between a "font" and a "typeface"?

• A font is a specific size and style of a typeface

• A typeface is a specific size and style of a font

• They are the same thing

• A font is used for digital media, while a typeface is used for print