
Understanding Design and Branding
Interactive Video
•
Design, Business, Education, Social Studies
•
10th - 12th Grade
•
Easy

Aiden Montgomery
Used 1+ times
FREE Resource
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10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is one of the key changes in consumer behavior regarding design and branding?
Consumers are less interested in the price of products.
Consumers are less interested in product variety.
Consumers are more interested in the aesthetics of products.
Consumers are more interested in the ethical values of companies.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who is Debbie Millman?
A political activist
A brand designer and educator
A fashion designer
A technology entrepreneur
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What historical shift in branding does Debbie Millman discuss?
The shift from local to global branding
The shift from product-focused to service-focused branding
The shift from digital to physical branding
The shift from top-down to bottom-up branding
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How has branding evolved in the last decade according to the video?
It has become more focused on aesthetics.
It has become a tool for political campaigns.
It has become less important in marketing.
It has become a reflection of human values.
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the public's initial reaction to Nike's support of Colin Kaepernick?
Confusion
Initial displeasure
Indifference
Widespread support
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which social movement is highlighted as a powerful example of branding?
Extinction Rebellion
Fridays for Future
Black Lives Matter
Occupy Wall Street
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What elements of branding does the Black Lives Matter movement possess?
A mascot and a theme song
A slogan and a color scheme
A name, a hashtag, and a website
A logo and a jingle
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