Which of the following is NOT one of the 10 Principles of Interaction Design?

• Metaphor

• Consistency

• Directness

• Complexity

Answer explanation

The 10 Principles of Interaction Design include Metaphor, Consistency, and Directness. Complexity is not one of them, as effective design aims to reduce complexity for better user experience.

Which SQL command is used to retrieve data from a database?

• INSERT

• UPDATE

• SELECT

• DELETE

Answer explanation

The SQL command used to retrieve data from a database is 'SELECT'. The other commands serve different purposes: 'INSERT' adds data, 'UPDATE' modifies existing data, and 'DELETE' removes data.

Which of the following is NOT a dimension for prototype classification?

• Precision

• Representation

• Interactivity

• Usability

Answer explanation

Usability is not a dimension for prototype classification; it refers to how user-friendly a product is, while precision, representation, and interactivity are key aspects in evaluating prototypes.

Which of the following is NOT a principle of visual design?

• Unity

• Contrast

• Proximity

• Randomness

Answer explanation

Randomness is not a principle of visual design. The principles of visual design include Unity, Contrast, and Proximity, which help create effective and cohesive visual communication.

Which of the following is NOT one of Aristotle's seven elements of storytelling as applied to service design?

• Plot

• Character

• Theme

• Algorithm

Answer explanation

The correct answer is 'Algorithm' because it is not one of Aristotle's seven elements of storytelling. The elements include Plot, Character, and Theme, which are essential for narrative structure in service design.

Which principle of Interaction Design emphasizes the importance of using familiar ideas to help users understand computer environments?

• Consistency

• Directness

• Metaphor

• Immediate Feedback

Answer explanation

The principle of Metaphor in Interaction Design uses familiar concepts to help users navigate and understand new computer environments, making it easier for them to relate to and interact with technology.

What are the elements of information architecture?

• Organization, Labeling, Navigation, Search

• Design, Development, Testing, Deployment

• Planning, Execution, Monitoring, Closing

• Analysis, Design, Implementation, Maintenance

Answer explanation

The correct choice, 'Organization, Labeling, Navigation, Search', represents the key elements of information architecture, focusing on how information is structured, labeled, and accessed, which are essential for effective user experience.

What is the primary focus of a UX strategy in service design?

• Developing new technologies

• Crafting a high-level plan to achieve business goals

• Conducting market research

• Improving user interface design

Answer explanation

The primary focus of a UX strategy in service design is to craft a high-level plan that aligns user experience with business goals, ensuring that services meet user needs while driving business success.

Which of the following is a qualitative method for user research?

• A/B Testing

• Web/Mobile Data Analytics

• Contextual Inquiry

• Card Sorting

Answer explanation

Contextual Inquiry is a qualitative method that involves observing and interviewing users in their natural environment to gain insights into their behaviors and needs, unlike the other options which are quantitative.

What is one of the main benefits of AI in handling routine customer service tasks?

• AI can replace human workers.

• AI can handle complex customer interactions.

• AI can handle repetitive tasks, allowing humans to focus on more complex interactions.

• AI can make decisions without human input.

Answer explanation

AI's ability to handle repetitive tasks frees up human agents to concentrate on more complex customer interactions, enhancing overall service quality and efficiency.