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Google Ads Test

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Professional Development

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Google Ads Test
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30 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following match types allows your ad to show on searches containing the exact keyword or close variations?

Broad Match

Phrase Match

Exact Match

Negative Match

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does Quality Score measure in Google Search Ads?

Ad spend efficiency

Relevance of ads, keywords, and landing pages

CTR (Click-Through Rate) only

Number of impressions

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the recommended CPC (Cost-Per-Click) bidding strategy for maximizing conversions?

Manual CPC

Enhanced CPC

Target CPA

Target ROAS

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT part of ad extensions in Google Search Ads?

Sitelinks

Callouts

Video ads

Structured Snippets

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which metric indicates how often your ad is shown for a specific keyword?

A) Impression Share

B) CTR

C) Conversion Rate

D) Cost-Per-Acquisition

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary function of a negative keyword in Google Ads?

To increase the bid for specific keywords

To prevent ads from showing for certain search terms

To improve the quality score of ads

To target a specific audience

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which bidding strategy focuses on maximizing website traffic?

Maximize Clicks

Target CPA

Maximize Conversions

Target ROAS

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