AI Associate Salesforce

What is a key characteristic of machine learning in the context of AI capabilities?

• Uses algorithms to learn from data and make decisions

• Relies on preprogrammed rules to make decisions

• Can perfectly mimic human intelligence and decision-making

Cloud Kicks wants to develop a solution to predict customers product interests based on historical data. The company found that employees from one region use a text field to capture the product category, while employees from all other locations use a plckllst.
Which data quality dimension is affected in this scenario?

• Completeness

• Accuracy

• Consistency

Cloud Kicks' latest email campaign is struggling to attract new customers.
How can AI increase the company's customer email engagement?

• Create personalized emails

• Resend emails to inactive recipients

• Remove invalid email addresses

How does data quality impact the trustworthiness of Al-driven decisions?

• The use of both low-quality and high-quality data can improve the accuracy and reliability of AI-driven decisions.

• High-quality data improves the reliability and credibility of Al-driven decisions, fostering trust among users.

• Low-quality data reduces the risk of overfitting the model, improving the trustworthiness of the predictions.

What is a possible outcome of poor data quality?

• AI models maintain accuracy but have slower response times.

• Biases in data can be inadvertently learned and amplified by AI systems.

• AI predictions become more focused and less robust.

Which statement exemplifies Salesforces honesty guideline when training AI models?

• Minimize the AI models carbon footprint and environment impact during training.

• Ensure appropriate consent and transparency when using AI-generated responses.

• Control bias, toxicity, and harmful content with embedded guardrails and guidance.

Which Einstein capability uses emails to create content for Knowledge articles?

• Generate

• Discover

• Predict

Cloud Kicks wants to implement AI features on its 5aiesforce Platform but has concerns about potential ethical and privacy challenges.
What should they consider doing to minimize potential AI bias?

• Integrate AI models that auto-correct biased data.

• Implement Salesforce's Trusted AI Principles.

• Use demographic data to identify minority groups.

What is an example of ethical debt?

• Violating a data privacy law and falling to pay fines

• Launching an AI feature after discovering a harmful bias

• Delaying an AI product launch to retrain an AI data model

How does AI which CRM help sales representatives better understand previous customer interactions?

• Creates, localizes, and translates product descriptions

• Triggers personalized service replies

• Provides call summaries