TRUTH OR TACTIC

It is a type of communication meant to change people's feelings, opinions, or beliefs

about something by showing only one side of an argument.

• Commercial

• Propaganda

• Public Relations

• Advertisement

Answer explanation

Did you know that propaganda has been used for centuries? From ancient civilizations to modern times, it has been a powerful tool to influence how people think, especially during important events like wars or elections.

What is the main purpose of propaganda?

• To influence people’s thoughts, beliefs, or actions.

• To give objective and factual information.

• To entertain and amuse the audience.

• To provide both sides of a story and let people decide.

Answer explanation

Propaganda is like a secret weapon for shaping opinions! It is used by governments, companies, and social movements to influence how we think or feel about a topic, sometimes without us even realizing it.

A local politician is running for office and appears in a commercial wearing casual clothes, sitting with a group of everyday workers, including a teacher, a construction worker, and a nurse.

They are discussing how they understand the struggles of average families.

What propaganda technique is being used in this situation?

• Glittering Generalities

• Bandwagon

• Testimonial

• Plain Folks

Answer explanation

Did you know that the Plain Folks technique is all about making someone seem just like you? Politicians, advertisers, and leaders often use it by showing themselves hanging out with regular people—like teachers, construction workers, or nurses—to make them appear more down-to-earth and relatable. It is like saying, "Hey, I’m one of you!"

What propaganda technique is being used in this situation?

• Loaded Words

• Transfer

• Glittering Generalities

• Simplification

Answer explanation

Did you know? Loaded words propaganda uses strong, emotionally charged words to influence people's feelings and opinions. These words are carefully chosen to trigger a specific emotional reaction—like fear, anger, or excitement—without providing much factual information.

What propaganda technique is being used in this situation?

• Bandwagon

• Card Stacking

• Name-Calling

• Soft Soap

Answer explanation

Did you know? The Bandwagon propaganda technique is like the "everyone’s doing it" approach! It encourages people to join a popular trend or idea because they don't want to feel left out, even if they have not fully thought it through.

It is like when you see a long line outside a restaurant and think, “It must be good if everyone’s waiting!”

A company introduces a new car model with an ad stating, "You work hard, and you deserve a car that reflects your success. Our car is built for people like you, who appreciate the finer things in life."

What propaganda technique is being used in this situation?

• Plain Folks

• Name-Calling

• Soft Soap

• Simplification

Answer explanation

Did you know? The Soft Soap technique works by making you feel great about yourself! In this ad, the car company uses flattery, saying you "deserve" the best, which makes you feel special and more likely to want the product.

A company releases an ad for a new smartphone, focusing on its incredible speed,

high-resolution camera, and long battery life.

What propaganda technique is being used in this situation?

• Transfer

• Glittering Generalities

• Loaded Words

• Card Stacking

Answer explanation

Did you know? Card Stacking works like playing a game with only the best cards!

In this ad, the company is showing off the smartphone’s best features—speed, camera, and battery—while leaving out anything that might make the phone seem less perfect, like issues or limitations.

It is all about stacking the deck in favor of the product!

How does the context in which propaganda is used affect its impact on the audience?

• The effectiveness of propaganda is the same regardless of whether it is used in politics, advertising, or social movements.

• Propaganda only works in political contexts and has little impact in advertising or social movements.

• The context determines the methods used and the specific emotions or values targeted, making propaganda more effective in certain situations.

• The context does not matter as long as the message is simple and clear.

Answer explanation

Did you know?

Propaganda is like tailoring a message to fit the audience perfectly.

The context—like who you are talking to, where, and when—helps decide which methods and emotions to use.

Whether it’s fear, hope, or pride, knowing the right moment to target specific values makes propaganda much more powerful and effective.

How can individuals effectively identify and assess propaganda in media?

• By blindly accepting messages from different sources.

• By focusing on the emotional appeal rather than the facts.

• By critically analyzing the message, recognizing emotional manipulation, and considering multiple perspectives.

• By trusting only one side of the argument that aligns with their own beliefs.

Answer explanation

Did you know? Spotting propaganda is like being a detective! By analyzing the message, catching emotional tricks, and considering different viewpoints, you can uncover the truth behind the media’s hidden agenda.

Why is it important to recognize propaganda techniques when consuming media?

• To only rely on personal opinion.

• To follow trends and ideas that are popular.

• To agree with the majority opinion without questioning it.

• To evaluate information critically and avoid being manipulated.

Answer explanation

Always think critically when consuming media. Recognizing propaganda techniques helps you avoid manipulation and make informed decisions. Stay sharp!