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Marketing 1 & 2

Authored by Julie Johnston

Financial Education

11th Grade

Used 3+ times

Marketing 1 & 2
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29 questions

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1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

Any goods and services a business sells

advertising

product

market segment

profit

2.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

Out of the following which are NOT goods?

Hammers

Autos

Dry cleaning

Financial services

Clothing

3.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

What do 4 P’s of the marketing mix stand for?

Product

Price

Promotion

Place

Planning

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is not part of the marketing mix (the 4Ps)?

Product
Person
Price
Promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Where the consumer gets the product

Place
Price
Promotion  
Sales strategy

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Price refers to _________.

where the product will be sold

How much people will to pay for the product

how the business tells people about the product

7.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

How potential customers will be told about a company's products, including the message, media selected, special offers and the timing of campaigns.

company advertisement
Product
Placement of product
Promotion

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