S3 Business - Marketing

S3 Business - Marketing

3rd - 12th Grade

18 Qs

quiz-placeholder

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S3 Business - Marketing

S3 Business - Marketing

Assessment

Quiz

Business, Social Studies, Computers

3rd - 12th Grade

Practice Problem

Medium

Created by

Megan Pickett

Used 1+ times

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18 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the formal name for the 4 p's?

The Marketing Mix

The Marketing Mixture

The Marketing Team

The Marketing Parts

2.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

What areas are covered under "product"? Pick 2

Function

Price of product

Quality

Where it is sold

3.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

Select the 3 answers that come under the 4 p's

Price

Public

Promotion

Product

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Market segmentation allows businesses to...

tailor products for each group of customers

make more money

5.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

Pick 3 segments used by businesses

Age

Gender

Hair Colour

Lifestyle

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The best use of promotion to target young people would be... (Pick 2)

Instagram

Newspaper

Magazine

YouTube advert

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a benefit of having a brand name...

It is recognisable to customers

Can act as a promotion tool

Higher prices can be charged

Some businesses will copy your brands

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