Marketing Exploration: Midterm

Marketing Exploration: Midterm

10th Grade

60 Qs

quiz-placeholder

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Marketing Exploration: Midterm

Marketing Exploration: Midterm

Assessment

Quiz

Other

10th Grade

Easy

Created by

Archie Alfonso

Used 22+ times

FREE Resource

60 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the definition of marketing?

The process of promoting and selling products or services.

The art of creating advertisements.

The strategy of reducing production costs.

The method of managing financial resources.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do organizations create value for customers?

By offering discounts

By improving product quality

By enhancing customer service

By leveraging brand image

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How can strong customer relationships be built?

By offering discounts

Through effective communication and fulfilling promises

By providing high-quality products

Through regular follow-ups

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Market Research: ______ and analyzing data about target markets.

gathering

ignoring

dispersing

overlooking

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Market Segmentation: dividing the market into distinct groups based on similar ______.

preferences

locations

ages

genders

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Targeting: marketing to the segments that best fit ______ or service.

product

location

price

promotion

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing Mix (4 P’s): product, price, place, ______.

promotion

people

process

physical evidence

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