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unit 8

Authored by 32- Nguyễn Thị Huyền undefined

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1st Grade

Used 1+ times

unit 8
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30 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

1. .........is any effort to gather information about what customers want or need.

Market share

Market value

Market research

Market price

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

2. The length of time people continue to buy a product is called a “product ..............”.

lifecycle

launch

range

line

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

3. When informing about products and persuading customers to buy, you are trying to ............. the products.


promote

improve

buy

discontinue

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

4. The percentage of sales a company or a product has in a region is its market .........

place

share

research

segment

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

5. Sales .............. show how much a company has sold over a certain period of time.

forecasts

figures

numbers

targets

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

6. .............. is how much a company thinks it will sell in a period.

Sales check

Sales target

Sales figure

Sales forecast

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

7. The amount of money available for advertising of a business in a period is ..............

advertising allowance

advertising target

advertising budget

advertising payment

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