
Entrepepe 2
Authored by Kei Kei
Others
10th Grade
Used 2+ times

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14 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the first stage of the customer decision-making process?
Need Recognition
Post-Purchase Behavior
Alternative Evaluation
Information Search
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which stage involves gathering product information?
Need Recognition
Information Search
Purchase Decision
Alternative Evaluation
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does Alternative Evaluation entail?
Choosing a product
Identifying a need
Assessing satisfaction
Comparing available options
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the final stage of the customer decision-making process?
Information Search
Need Recognition
Purchase Decision
Post-Purchase Behavior
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of research is conducted to determine cause-and-effect relationships?
Qualitative Research
Causal Research
Descriptive Research
Exploratory Research
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which type of research provides baseline information?
Quantitative Research
Exploratory Research
Causal Research
Descriptive Research
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of Descriptive Research?
To collect qualitative data
To determine cause-and-effect
To describe current conditions
To gather baseline information
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