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What is rhetoric?

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The art of effective or persuasive speaking or writing.

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What does 'pathos' refer to in rhetoric?

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Pathos is an appeal to emotion, aiming to persuade an audience by eliciting feelings.

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What does 'logos' refer to in rhetoric?

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Logos is an appeal to logic and reason, using facts and data to persuade.

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What does 'ethos' refer to in rhetoric?

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Ethos is an appeal to credibility or character, establishing trustworthiness in the speaker.

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Give an example of pathos in a statement.

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"They've worked against everything we've worked so hard to build, and they don't care who gets hurt in the process."

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Give an example of logos in a statement.

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"The data is perfectly clear: this investment has consistently turned a profit year-after-year."

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Give an example of ethos in a statement.

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"If his years as a Marine taught him anything, it's that caution is the best policy in this sort of situation."

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What is the purpose of using ethos in rhetoric?

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To establish the speaker's credibility and gain the audience's trust.

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What is the purpose of using pathos in rhetoric?

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To evoke emotions in the audience to persuade them.

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What is the purpose of using logos in rhetoric?

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To provide logical reasoning and evidence to support an argument.