
Digital Marketing Quiz

Quiz
•
Information Technology (IT)
•
University
•
Easy
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30 questions
Show all answers
1.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
What is digital marketing?
The art of offline advertisements
Exploring, creating, and delivering value to satisfy customer needs online
Promoting campaigns via search engines, social media, emails, etc.
A science that replaces traditional marketing entirely
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is NOT a benefit of digital marketing over traditional marketing?
Cost-efficient
Instant communication
Poor campaign measurement
Easy to reach the target audience
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the 5P’s of Marketing?
People, Price, Product, Promotion, Place
People, Process, Platform, Profit, Product
Price, Process, Positioning, Profit, Promotion
Product, Promotion, Partnership, Place, People
4.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Which of these is an example of frictionless payment methods?
PayPal
Apple Pay
Subscription Models
Traditional Bank Transfers
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following describes the concept of 'sharing economy'?
Buying products in bulk
Renting products instead of buying them
Wearable technology advancements
Subscription-based models
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Digital 'Place' refers to:
Geographic locations
Physical retail stores
Social presence, websites, and mobile platforms
Payment methods
7.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Paid Media includes:
Blog posts
Paid ad campaigns
Sponsored articles
Organic website traffic
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