The video tutorial explains the differences between formal and informal writing styles, highlighting their characteristics and appropriate usage based on the audience. It provides examples to illustrate these styles and discusses how to choose the right style for different writing purposes, such as persuasive writing. The tutorial emphasizes the importance of maintaining consistency in style and understanding the audience's needs.

What is a key feature of an author's style?

• The author's publishing schedule

• The author's choice of book covers

• The author's unique way of expressing ideas

• The author's favorite genre

Which of the following is a characteristic of formal writing?

• Complex sentences

• Use of contractions

• Casual tone

• Personal pronouns

In which scenario is informal writing more appropriate?

• A personal letter to a friend

• A scientific report

• A job application

• A business proposal

What makes the sentence 'The meeting will adjourn in one hour' formal?

• The use of the word 'hour'

• The use of the word 'will'

• The use of the word 'adjourn'

• The use of the word 'meeting'

Which greeting is considered informal?

• Hi, Grams

• Respected Professor

• To whom it may concern

• Dear Sir or Madam

What is a sign of informal writing in a persuasive essay?

• Formal tone

• Use of sophisticated vocabulary

• Absence of personal pronouns

• Use of contractions

When writing to persuade a school principal, which style is most appropriate?

• Informal style

• Conversational style

• Casual style

• Formal style